To receive a copy of Analysis & Synthesis, a magazine dedicated to strategic thinking processes and techniques, please contact us.
Contents:

Volume 1, Issue 1
Planning Under Uncertainty
Blindsided by Price: The Disaster That Could Have Been Avoided
Game Theory
What is Monte Carlo Simulation?

Volume 1, Issue 2
Brand Strategy Simulation: Playing to Win
(Mis)Measuring Marketing ROI
Simulation Models as Thinking Tools

Volume 2, Issue 1
Promotion Support -- More Is More
Innovation Reconsidered
Strategic Experimentation ... Testing Innovation
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Volume 1, Issue 1

Read how the unforeseen effects of a price change can have a cascading, detrimental impact on a brand.

Learn about techniques that can help managers anticipate and plan for events that cannot be predicted with certainty.
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